Uechi-ryu Journal Blog

Uechi-ryu Journal Blog

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Posts tagged Karate advertising

Staying Traditional In A Commercial World

I get comments about this subject on a regular basis…Typically once every couple of weeks someone will email asking about where I stand on ‘commercialism’ in teaching Karate.
Here is an interesting story from just a few days ago….
With a background in marketing, one of the products I offer (for free) is a short course introducing [...]

“How I Gained 60 Students Overnight” ~ True Story

It’s called Advertising. Generally speaking it gets a bad rap when applied to traditional Karate. No real reason; its a common misconception that it goes against what Karate stands for.
How that comes together is anyone’s guess….Many think that to market and/or advertise is to become ‘commercial’. If you think Karate Master’s taught for free back [...]